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Huda Kattan, Huda Beauty's owner, sold her share in the company.



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Huda Beauty's founder Huda Kattan recently sold a stake in the company to TSG Consumer Partners, a private equity firm based in San Francisco. Entrepreneur Middle East is an international franchise of Entrepreneur Media. This article is written by the author. These people may be close to us, but we are not able to endorse or critique them. Below are some reasons Kattan could have sold her stake.

Huda Kattan

Known as "The Face of Huda Beauty," the American makeup artist and blogger is also a businesswoman. She is also the creator and owner of her own cosmetics brand. Huda is famous because of her cosmetics line. Continue reading to learn more. In her own words, "Huda is the beauty blogger who started a beauty empire."

Huda Boss

Huda Katzan, an American beauty blogger and entrepreneur, is the creator of Huda Beauty Cosmetics. Kattan's YouTube channel, which focuses on beauty tips for women, has gained popularity over the past few years. Her tutorials and helpful tips are well-known on her beauty blogs. Huda’s makeup line is marketed to women as "makeup of all the internet".


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Nathalie Kristo

Huda Beauty CEO Nathalie Kristo is a veteran cosmetics executive. She developed Huda Beauty’s direct–to-consumer model and expanded it into new product types and global markets. Kristo was previously a brand president at NYX Professional Makeup. Prior to that, Kristo held various CM positions at Maybelline New York as well as Garnier Canada.


Rosie Huntington-Whiteley

Rosie Huntington Whiteley's new series, "About Face," explores the social and business aspects in the beauty industry. The series will include the top beauty industry figures such as Rosie of Autograph Cosmetics and Huda Beauty owner Huda Kathtan. Sir John is the celebrity make-up artist. Park Hyemin from South Korea and Kate Moss, British fashion designer, are other guests.

Her experiences with lip filler

Dubai-based beauty blogger shares her personal experience with lip injections. Huda Kattan (founder of Huda Beauty) was just a teenager when she received lip injections for the first time. Before she had them done, she did not research lip fillers. She thought that fillers would give her lips a fuller, more pleasing appearance. She was disappointed to find that her lips had changed drastically after four rounds. She went back to get them done after four rounds of injections.


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FAQ

Should I hire a content marketer to write my content marketing?

No! You don't need to pay a professional writer to produce content for your business. There are many free resources available that can help you get going.


What is Content Strategist, and what does it do?

Content strategists help brands tell stories through engaging messages that are emotionally connected to their audience. They are storytellers who tell brand stories that inspire people to take action and make them more effective.

Content strategists have the ability to develop strategies that attract current and future customers. They use data analytics and storytelling to create experiences that are inspiring customers to go to stores, buy products, and share their excitement online.

They also know how to integrate social networks into these campaigns. And they use technology tools such as video and virtual reality to deliver powerful customer experiences.

In addition to creating digital content, content strategists translate these ideas into concrete plans that marketers need to execute. This includes content creation for various channels, such as television and print, creating creative briefs and managing budgets.


What is content marketing's main goal?

Content marketing is all about providing customers with valuable and relevant information. This can be achieved through various channels, such as email campaigns and white papers. Delivering value to your audience is the key.


Do you need a large budget to do content marketing?

It depends on your business size and stage. Small businesses often start without any dedicated resources. However, as they grow, they discover that a solid strategy for content marketing will help increase sales and improve customer interaction.

You'll have access to a variety of tools and expertise when you work with a freelance writer or content marketing agency. These professionals can help to identify potential problems within your company and guide you in the development of your content-marketing program.

A content marketing strategy that works will make you money while also allowing you to invest elsewhere in your business.



Statistics

  • According to research compiled by Coschedule: Companies that publish 16+ blog posts a month get as much as 3.5x as much traffic as those that publish 0-4 posts a month. (criteo.com)
  • To further show the importance of this, 89% of people have stopped doing business with a company because of a poor experience. (neilpatel.com)
  • According to our research, 65% of companies with very successful content marketing in 2021 ran content audits at least twice a year. (semrush.com)
  • We found that 40% of businesses don't have a documented strategy yet. (semrush.com)
  • In fact, would pay more for a better customer experience, and 86% of B2B buyers would pay more. (neilpatel.com)
  • According to our research, brand awareness, attracting traffic, and generating leads remain the key content marketing goals in 2022. (semrush.com)
  • An example of an overarching goal could be: "In 2022, we want to achieve a 20% increase in revenue created by organic content and generate 15,000 MQLs with a budget of $30,000." (semrush.com)
  • According to the Content Marketing Institute, 70% of B2B marketers and 86% of B2C marketers surveyed use content marketing in some form or other. (criteo.com)



External Links

searchenginejournal.com


contentmarketinginstitute.com


semrush.com


slideshare.net


hubspot.com


blog.hubspot.com




How To

What is a content marketing plan?

A content market plan (CMP), a strategic document, helps you identify your goals, objectives, strategies, and methods for building and executing your online presence. It is a guideline for achieving those goals through content creation, distribution, and other means.

The CMP can be broken down into three areas:

  1. Your overall strategy. What do you want?
  2. Your content strategy. How will you find the right people for writing, curating, and distributing your content.
  3. You'll need to decide which channels you will use to share your strategy. Which types of content can you create?

These four components make up an effective CMP:

  • Goal Setting – Define and measure your target audience.
  • Audience Research – Get to know your ideal customers and where to find them.
  • Strategy – Create a clear vision for where you are going. Break it down into smaller pieces.
  • Execution is key - Have realistic expectations about the time you can expect to see tangible results.




 

 



Huda Kattan, Huda Beauty's owner, sold her share in the company.