We've got some recommendations for you if you are looking for free tools to optimize your Instagram advertising. Canva, Later, Iconosquare, and HashtagsForLikes are some of the options you have. Each of these tools allows you to easily customize your photos and posts. Let's take a look below at each tool. For a more complete review, read our guide to the best tools for Instagram marketing.
Hootsuite
Hootsuite's free Instagram tools include the social media calendar. The calendar interface allows users to share and view content from various social networks. You can either view the content in the calendar or post planner, and manually change the date and/or time. Hootsuite can also be used to monitor your industry using its built-in tools. You can choose from a variety of networks and create alerts for posts relevant to your industry.
Iconosquare
Using the Iconosquare scheduling tool is easy. With its mobile app, you can manage all your activities from anywhere with ease. It allows you to set reminders for your Instagram account and schedule posts. It also allows you to set reminders for Stories posts and Carousel postings. The app was built with the aim of maximising visual content. Iconosquare allows you to manage your hashtags using the media library.
Later
Later is a great tool to plan and analyze your Instagram posts. The free version allows you to schedule up to 30 posts a month, but you can only access 30 posts at a time. Later can be used to schedule content and upload photos and videos from different social media platforms. This helps you manage your posts across all of your accounts from one place. You can also use hashtags in the first comment to expand your reach.
HashtagsForLikes
HashtagsForLikes or SweepWidget allow you to track and analyse the popularity and use of hashtags on Instagram. These tools come with a free version that allows you to search trending hashtags, locate competitor posts, as well as find influencers to be followed. You can track hashtag usage, create group hashtags, and run tests. HashtagsForLikes can be a great tool for Instagram marketers. You can sign up for either a free trial or a monthly subscription.
Gleam
If you're running a giveaway or a contest on Instagram, you've probably wondered how to create a contest to gain followers' attention. A way to make a competition is to embed it on your site. Gleam makes it easy for you to set up a competition and keep track of entries. Gleam also makes it easier to create and manage competitions. It also provides custom viral referral links that make it easy to promote your contests and the winner.
FAQ
What is strategic Content Marketing?
Content marketing is the art and science of creating useful content that others can share on various channels. It is all about giving people what you want. This understanding is key to the success of any company.
Strategic Content marketing ensures that you give them what they need at exactly the right moment.
Knowing what people care most about is key. Listening carefully can help you understand their thoughts and feelings. You must then create content of high quality that addresses their concerns and solves them problems. This builds trust, loyalty, and ensures that you are always in their minds when they need your product/service.
Where should I start when it comes to Content Marketing?
Start by identifying your audience. Who are they? What are their needs and wants? What can you do to help them? When you understand who you are writing for, it is easier to decide where to direct your efforts.
How much does content marketing cost?
The price of content marketing varies depending on whether you're looking for an outsourced solution or you're going to handle everything yourself. Outsourcing content marketing services is usually less expensive than hiring full-time staff, and allows you to scale up quickly when you require more coverage.
HubSpot research indicates that the average cost of outsourcing content production for B2B firms is $5 per lead, while it costs $22 per consumer brand lead.
You can find many free tools on the internet that will help you create content that converts.
You have many options to optimize content for search engines such as Google and Bing. For example, you can write original articles, guest post on blogs, curate content from other websites, and repurpose existing materials.
You will need to know how to create great content if you decide to go the self-produced content route. But once you master it, producing content will be relatively easy.
First, create simple landing page using WordPress. Next, start building your site. This way, you can build a portfolio over time.
Statistics
- According to the Content Marketing Institute, 70% of B2B marketers and 86% of B2C marketers surveyed use content marketing in some form or other. (criteo.com)
- According to our research, brand awareness, attracting traffic, and generating leads remain the key content marketing goals in 2022. (semrush.com)
- Out of the 1,500 marketers we surveyed for our State of Content Marketing report, 78% who felt their content marketing strategy was exceptionally effective in 2021 had documented their strategy. (semrush.com)
- According to our research, 65% of companies with very successful content marketing in 2021 ran content audits at least twice a year. (semrush.com)
- Companies that use content marketing see approximately 30% higher growth rates than businesses not using it. (mailchimp.com)
- To further show the importance of this, 89% of people have stopped doing business with a company because of a poor experience. (neilpatel.com)
- Forty-seven percent of buyers view 3 to 5 pieces of content before engaging with a sales representative. (mailchimp.com)
- Content marketing produces 3X more leads per dollar spent. Content marketing costs 62% less than traditional marketing. (criteo.com)
External Links
How To
How to Write an Effective Press Release
Press releases can be a powerful way to establish authority and credibility in your field. They can help you establish connections with journalists and other influential people.
Business owners often struggle to write press releases, as they lack the skills needed to craft engaging copy.
Here are some tips that you can use to create your next release.
Know Your Niche
Before you start writing your press release, it is important to know your niche. This is how you identify your niche, your strengths and weaknesses, and what makes each of you stand out from the rest.
For example, suppose you're a real estate agent. If you are a real estate agent, it might be worth including information about your professional affiliations such as the association to which you belong and how long have you been practicing in this industry. Perhaps you could mention your experiences working with clients or providing exceptional customer service.
Include Keywords In Your Title
The title of your release is often considered the most important. It is often the first section that searches engines see so it must grab your attention immediately.
The best titles include keywords related to your product or service. If you are selling custom-made wedding gowns, you might use terms like wedding gowns, bridal dresses, or custom wedding dresses.
Make Your Headline Relevant
Your headline is the first line in your press release. It's the first thing people will see in your press release, so make sure it's catchy and relevant.
When you're creating a press release for the first time, you probably won't know exactly what kind of content works well. Try comparing different headlines. Find out which headlines have the highest click rates.
Google will also allow you to type in your company name with the phrase "press release" The top results will give a good indication of which topics are most popular.
You might have heard the expression "write for yourself but publish for others". It's true. But you shouldn't just throw together a press release and forget about your audience.
Use To Write
The majority of press releases include three sections.
Each section contains certain elements that enable readers to quickly grasp your main points.
Executive Summary
This is the shortest section of your press releases. It is usually one paragraph that summarizes the contents of your press release.
This is where you provide details about your product or service. This space is used to explain why you think your products or service are valuable.
Conclusion
This section is the last of your press release and includes two paragraphs. First, summarize the key takeaways from your body. Then end on an optimistic note by stating something positive about your business.
Here's a example conclusion:
"My book contains practical advice that anyone can use to improve their health, fitness, and overall well-being." I hope that my book helps me achieve my personal goals.
Don’t Forget To Include URLs
It is a common practice to link your website in a press release. There are several types of links.
Here's a quick look at the different types of links you should add to your press release:
-
Email: Send a press release to the Internet by including a URL.
-
Social media: Add social media sharing buttons on your site. By doing this, anyone who shares your press release will link to it.
-
Blog: Create a blog post about your press release. Include a link to your press release in the text.
-
Website: Link directly to your website using the URL included in your press release.
-
Directory Submissions: Send your press release to directories like Digg or Yahoo! Press Release Directory.